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Conversion Psychology

Checked
mike-coulbourn·vlatest·marketing·MIT

This skill applies psychological principles to optimize content and messaging for higher conversions – boosting effectiveness by understanding user behavior.

Install on your platform

Showing Claude Code. One command installs this skill into any of the agents below.

  1. 1

    Run this in your project

    terminal
    $ npx skills add mike-coulbourn/claude-vibes --skill conversion-psychology -a claude-code
  2. Uses the open-source skills CLI and needs Node.js. Add -g to install it for your user instead of this project.

What we know about this skill

Publisher

mike-coulbourn

Taken from the source listing. We haven't verified who controls this account.

Install target

Live repository

Not pinned. Installing fetches whatever the repository holds at the time you run the command.

No human has reviewed this code. The checks below are a static scan of the files at one commit — nobody has run this skill or judged whether it works. A skill runs with whatever access you give your agent, so read the source before you install it.

Automated safety checks

scanned

This skill passed all 6 checks. We read its files at one commit and looked for the things that make a skill dangerous to run — not for whether it works.

  • Declares what it does: passed

    SKILL.md parses and declares a name and a description.

    SKILL.md exists, its frontmatter parses, and it declares a name and a description.

  • No undeclared network calls: passed

    Makes no network calls.

    Every host the skill dials — from its scripts, its config endpoints or the commands it tells the agent to run — is either well-known package and API infrastructure or declared in its own frontmatter. Links in documentation are not counted.

  • No obfuscated payloads: passed

    No encoded or obfuscated payloads.

    No base64, hex or compressed blob is decoded and then executed, and no encoded shell commands.

  • No credential access: passed

    Reads no keys, tokens, keychains or credential files.

    Neither the code nor the SKILL.md instructions read SSH keys, cloud credentials, keychains, token stores, browser cookie databases or dotfiles that hold secrets.

  • No pipe-to-shell installers: passed

    No pipe-to-shell or download-and-run installers.

    No `curl … | sh` pattern, in the code or in the instructions, that runs code fetched at run time.

  • Pinned to a commit: passed

    Scanned mike-coulbourn/claude-vibes at 59ee25c69f.

    The exact upstream commit SHA that was scanned is recorded, so the result refers to specific bytes.

Scanned
1 file, 209 lines
This is a static scan, not a review. It reads the skill's files; it does not run them, and it cannot tell you whether the skill is any good or whether the code does what its description says. A skill runs with whatever access you give your agent.
What each check looks for →

About this skill

conversion-psychology

What it does

This skill equips AI agents with principles of behavioral science to influence user decisions and drive desired actions. It analyzes user intent and psychological triggers to craft responses that naturally guide interactions toward specific outcomes.

When to use it

  • Optimizing sales conversations to increase close rates without being pushy.
  • Improving engagement in customer support by aligning tone with user emotions.
  • Designing onboarding flows that encourage users to complete key milestones.
  • Crafting persuasive copy for marketing campaigns or email sequences.

Key capabilities

  • Identifies subconscious motivators and pain points within user queries.
  • Applies framing techniques to present information in the most compelling way.
  • Utilizes scarcity, social proof, and authority biases ethically in dialogue.
  • Adapts communication style based on personality types and decision-making stages.

Example prompts

  • "Help me draft a follow-up email that uses urgency and social proof to get a prospect to book a demo."
  • "Rewrite this product description to highlight the emotional benefits rather than just technical specs."
  • "Analyze this customer's objection and suggest a response that addresses their underlying fear of missing out."

Tips & gotchas

Ensure all psychological triggers are applied ethically; manipulation can damage trust if detected. Always verify that the suggested action aligns with the user's actual best interests to maintain long-term relationships.