Go To Market Plan
CheckedHelps with Go, planning as part of agent workflows workflows.
Install on your platform
Showing Claude Code. One command installs this skill into any of the agents below.
- 1
Run this in your project
terminal$ npx skills add ognjengt/founder-skills --skill go-to-market-plan -a claude-code Uses the open-source
skillsCLI and needs Node.js. Add-gto install it for your user instead of this project.
What we know about this skill
Publisher
ognjengt
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Install target
Live repository
Not pinned. Installing fetches whatever the repository holds at the time you run the command.
Automated safety checks
This skill passed all 6 checks. We read its files at one commit and looked for the things that make a skill dangerous to run — not for whether it works.
Declares what it does: passed
SKILL.md parses and declares a name and a description.
SKILL.md exists, its frontmatter parses, and it declares a name and a description.
No undeclared network calls: passed
Makes no network calls.
Every host the skill dials — from its scripts, its config endpoints or the commands it tells the agent to run — is either well-known package and API infrastructure or declared in its own frontmatter. Links in documentation are not counted.
No obfuscated payloads: passed
No encoded or obfuscated payloads.
No base64, hex or compressed blob is decoded and then executed, and no encoded shell commands.
No credential access: passed
Reads no keys, tokens, keychains or credential files.
Neither the code nor the SKILL.md instructions read SSH keys, cloud credentials, keychains, token stores, browser cookie databases or dotfiles that hold secrets.
No pipe-to-shell installers: passed
No pipe-to-shell or download-and-run installers.
No `curl … | sh` pattern, in the code or in the instructions, that runs code fetched at run time.
Pinned to a commit: passed
Scanned ognjengt/founder-skills at a45931cad9.
The exact upstream commit SHA that was scanned is recorded, so the result refers to specific bytes.
- Commit
- a45931cad9
- Scanned
- 1 file, 441 lines
About this skill
The go-to-market-plan skill assists AI agents in generating comprehensive strategies for launching new products or services. It structures complex market entry requirements into actionable plans covering target audiences, pricing models, and distribution channels.
When to use it
- You need a structured roadmap before releasing a software product to the public.
- Your team requires alignment on sales tactics and marketing messaging for a specific industry vertical.
- You are validating a business idea by defining initial customer acquisition costs and revenue projections.
- You must outline entry barriers, regulatory compliance steps, and competitive differentiation points.
Key capabilities
- Defines target market segments and ideal customer profiles based on provided data.
- Outlines pricing strategies and revenue model options suitable for the specific industry.
- Details distribution channels and sales funnel stages required for market penetration.
- Identifies key performance indicators (KPIs) to measure launch success and iterate quickly.
Example prompts
"Create a go-to-market plan for launching a SaaS project management tool targeting small construction firms." "Generate a GTM strategy including pricing tiers and initial marketing channels for a new organic skincare brand entering the European market." "What are the critical steps and potential risks in a go-to-market plan for a fintech app targeting Gen Z users?"
Tips & gotchas
Ensure you provide specific context about your product features, target industry, and available budget to receive a tailored strategy. This skill generates strategic frameworks; it does not execute real-world marketing campaigns or replace legal compliance reviews.