Google Ads Audit
Analyze Google Ads accounts to identify optimization opportunities like keyword issues, ad copy improvements, and budget allocation adjustments.
Install on your platform
We auto-selected Claude Code based on this skill’s supported platforms.
Run in terminal (recommended)
claude mcp add google-ads-audit npx -- -y @trustedskills/google-ads-audit
Or manually add to ~/.claude/settings.json
{
"mcpServers": {
"google-ads-audit": {
"command": "npx",
"args": [
"-y",
"@trustedskills/google-ads-audit"
]
}
}
}Requires Claude Code (claude CLI). Run claude --version to verify your install.
About This Skill
What it does
This skill analyzes Google Ads accounts to identify areas of improvement and potential cost savings. It can assess campaign structure, ad copy effectiveness, keyword relevance, and targeting settings. The audit provides actionable recommendations for optimizing performance and maximizing return on investment (ROI).
When to use it
- You're unsure why your Google Ads campaigns aren’t performing as expected.
- You want a quick assessment of your current Google Ads strategy without manual analysis.
- You need help identifying inefficiencies in ad spend or targeting.
- You are looking for recommendations on improving Quality Score and reducing CPC (cost-per-click).
Key capabilities
- Campaign structure analysis
- Ad copy evaluation
- Keyword relevance assessment
- Targeting setting review
Example prompts
- "Perform an audit of my Google Ads account."
- "Analyze my search campaigns for areas of improvement."
- "What are some ways I can improve the Quality Score of my ads?"
Tips & gotchas
Requires access to your Google Ads account. The accuracy of the recommendations depends on the completeness and correctness of the data within your Google Ads account.
Tags
TrustedSkills Verification
Unlike other registries that point to live repositories, TrustedSkills pins every skill to a verified commit hash. This protects you from malicious updates — what you install today is exactly what was reviewed and verified.
Security Audits
| Gen Agent Trust Hub | Pass |
| Socket | Pass |
| Snyk | Pass |
🌐 Community
Passed automated security scans.