google-ads-scripts

What it does

This skill enables AI agents to interact with Google Ads via JavaScript, allowing for dynamic campaign management and data retrieval. It provides a programmatic interface to execute scripts directly within the Google Ads ecosystem.

When to use it

• Automating repetitive reporting tasks across multiple ad accounts.
• Executing complex bid adjustments based on real-time performance metrics.
• Managing large-scale budget allocations without manual UI interaction.
• Integrating custom logic into existing marketing automation workflows.

Key capabilities

• Direct execution of JavaScript code within the Google Ads environment.
• Access to core campaign data and reporting structures.
• Integration with AI agents for autonomous task execution.
• Support for complex conditional logic in ad management.

Example prompts

• "Run a script to pause all campaigns with a cost-per-click above $5."
• "Generate a daily performance report for the last 30 days and email it to the team."
• "Adjust bids for high-converting keywords by 10% based on current ROI data."

Tips & gotchas

Ensure you have appropriate administrative access to the Google Ads accounts before attempting script execution. Complex scripts may require careful testing in a sandbox environment to avoid unintended changes to live campaigns.