Gtm Analytics Audit
CheckedHelps with analytics, auditing as part of data analysis and analytics workflows workflows.
Install on your platform
Showing Claude Code. One command installs this skill into any of the agents below.
- 1
Run this in your project
terminal$ npx skills add aimonk2025/google-tag-manager-automation --skill gtm-analytics-audit -a claude-code Uses the open-source
skillsCLI and needs Node.js. Add-gto install it for your user instead of this project.
What we know about this skill
Publisher
aimonk2025
Taken from the source listing. We haven't verified who controls this account.
Install target
Live repository
Not pinned. Installing fetches whatever the repository holds at the time you run the command.
Automated safety checks
This skill passed all 6 checks. We read its files at one commit and looked for the things that make a skill dangerous to run — not for whether it works.
Declares what it does: passed
SKILL.md parses and declares a name and a description.
SKILL.md exists, its frontmatter parses, and it declares a name and a description.
No undeclared network calls: passed
Makes no network calls.
Every host the skill dials — from its scripts, its config endpoints or the commands it tells the agent to run — is either well-known package and API infrastructure or declared in its own frontmatter. Links in documentation are not counted.
No obfuscated payloads: passed
No encoded or obfuscated payloads.
No base64, hex or compressed blob is decoded and then executed, and no encoded shell commands.
No credential access: passed
Reads no keys, tokens, keychains or credential files.
Neither the code nor the SKILL.md instructions read SSH keys, cloud credentials, keychains, token stores, browser cookie databases or dotfiles that hold secrets.
No pipe-to-shell installers: passed
No pipe-to-shell or download-and-run installers.
No `curl … | sh` pattern, in the code or in the instructions, that runs code fetched at run time.
Pinned to a commit: passed
Scanned aimonk2025/google-tag-manager-automation at 771a73293e.
The exact upstream commit SHA that was scanned is recorded, so the result refers to specific bytes.
- Commit
- 771a73293e
- Scanned
- 3 files, 938 lines
About this skill
The GTM Analytics Audit skill enables AI agents to automatically review Google Tag Manager configurations for accuracy, performance, and compliance. It identifies broken tags, missing triggers, and inefficient data layers to ensure reliable analytics tracking across websites.
When to use it
- Before launching a new marketing campaign to verify all conversion pixels are firing correctly.
- During quarterly maintenance to detect deprecated tags or broken third-party integrations.
- When troubleshooting discrepancies between reported website traffic and actual user behavior.
- Prior to site migrations to audit the data layer structure for potential loss of tracking events.
Key capabilities
- Automated scanning of Google Tag Manager container configurations.
- Detection of missing, duplicate, or broken tags and triggers.
- Analysis of data layer population and variable assignments.
- Identification of performance bottlenecks caused by excessive script loading.
Example prompts
- "Audit my current GTM container for any broken tags or missing fire events on the checkout page."
- "Scan the data layer to identify variables that are not being populated correctly before a purchase event."
- "Review the entire tag list and highlight any scripts that are loading unnecessarily and slowing down page speed."
Tips & gotchas
Ensure you have read-only access to your Google Tag Manager container ID, as the agent cannot modify settings directly. This skill is most effective when combined with manual verification of specific high-value conversion events in Google Analytics 4.