Content Strategy

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by jwtappert · vlatest · Repository

This Content Strategy skill generates a comprehensive plan outlining topics, formats, and channels for effective content creation & brand messaging.

Install on your platform

We auto-selected Claude Code based on this skill’s supported platforms.

1

Run in terminal (recommended)

terminal
claude mcp add jwtappert-content-strategy npx -- -y @trustedskills/jwtappert-content-strategy
2

Or manually add to ~/.claude/settings.json

~/.claude/settings.json
{
  "mcpServers": {
    "jwtappert-content-strategy": {
      "command": "npx",
      "args": [
        "-y",
        "@trustedskills/jwtappert-content-strategy"
      ]
    }
  }
}

Requires Claude Code (claude CLI). Run claude --version to verify your install.

About This Skill

What it does

This skill helps AI agents develop and execute effective content strategies. It can assist in defining target audiences, identifying relevant topics, and planning content distribution across various channels. The tool aims to improve marketing ROI by ensuring content aligns with business goals and resonates with intended recipients.

When to use it

  • New product launch: Generate a content calendar to build awareness and excitement around a new offering.
  • Website redesign: Develop a strategy for migrating existing content and creating fresh, engaging material.
  • Low engagement on social media: Analyze current performance and create a plan to improve audience interaction.
  • Need to attract more leads: Craft content designed to capture visitor information and nurture them through the sales funnel.

Key capabilities

  • Content calendar creation
  • Target audience identification
  • Topic ideation
  • Channel selection & distribution planning

Example prompts

  • "Develop a content strategy for promoting our new line of sustainable clothing."
  • "Create a social media content plan to increase engagement on Instagram."
  • "Suggest topics for blog posts that will attract potential customers in the tech industry."

Tips & gotchas

The skill's effectiveness is dependent on providing clear information about your business, target audience and goals. Vague requests may lead to generic or less useful content strategies.

Tags

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TrustedSkills Verification

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Details

Version
vlatest
License
Author
jwtappert
Installs
2

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Passed automated security scans.