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Marketing Psychology

Checked
coreyhaines31·vlatest·marketing·MIT

Leverages psychological principles to craft more persuasive marketing messages and strategies for increased engagement & conversion rates.

Repositoryskills.sh

Install on your platform

Showing Claude Code. One command installs this skill into any of the agents below.

  1. 1

    Run this in your project

    terminal
    $ npx skills add coreyhaines31/marketingskills --skill marketing-psychology -a claude-code

  2. Uses the open-source skills CLI and needs Node.js. Add -g to install it for your user instead of this project.

What we know about this skill

Publisher

coreyhaines31

Taken from the source listing. We haven't verified who controls this account.

Install target

Live repository

Not pinned. Installing fetches whatever the repository holds at the time you run the command.

No human has reviewed this code. The checks below are a static scan of the files at one commit — nobody has run this skill or judged whether it works. A skill runs with whatever access you give your agent, so read the source before you install it.

Automated safety checks

scanned

This skill passed all 6 checks. We read its files at one commit and looked for the things that make a skill dangerous to run — not for whether it works.

  • Declares what it does: passed

    SKILL.md parses and declares a name and a description.

    SKILL.md exists, its frontmatter parses, and it declares a name and a description.

  • No undeclared network calls: passed

    Makes no network calls.

    Every host the skill dials — from its scripts, its config endpoints or the commands it tells the agent to run — is either well-known package and API infrastructure or declared in its own frontmatter. Links in documentation are not counted.

  • No obfuscated payloads: passed

    No encoded or obfuscated payloads.

    No base64, hex or compressed blob is decoded and then executed, and no encoded shell commands.

  • No credential access: passed

    Reads no keys, tokens, keychains or credential files.

    Neither the code nor the SKILL.md instructions read SSH keys, cloud credentials, keychains, token stores, browser cookie databases or dotfiles that hold secrets.

  • No pipe-to-shell installers: passed

    No pipe-to-shell or download-and-run installers.

    No `curl … | sh` pattern, in the code or in the instructions, that runs code fetched at run time.

  • Pinned to a commit: passed

    Scanned coreyhaines31/marketingskills at dda3841f0b.

    The exact upstream commit SHA that was scanned is recorded, so the result refers to specific bytes.

Commit
dda3841f0b
Manifest
skills/marketing-psychology/SKILL.md
Scanned
2 files, 545 lines
This is a static scan, not a review. It reads the skill's files; it does not run them, and it cannot tell you whether the skill is any good or whether the code does what its description says. A skill runs with whatever access you give your agent.
What each check looks for →

About this skill

What it does

The marketing psychology skill helps AI agents understand and apply psychological principles to influence consumer behavior. It enables the creation of compelling messaging, persuasive content, and targeted campaigns based on human motivations, emotions, and decision-making patterns.

When to use it

  • Crafting ad copy that resonates with specific audience segments
  • Designing user experiences that encourage conversions or engagement
  • Analyzing customer feedback to uncover underlying psychological drivers

Key capabilities

  • Applying behavioral psychology principles to marketing strategies
  • Identifying emotional triggers in consumer behavior
  • Creating persuasive and compelling content based on psychological insights

Example prompts

  • "What psychological principles can I use to increase click-through rates on my email campaigns?"
  • "How can I design a landing page that leverages loss aversion to encourage sign-ups?"
  • "Create a social media post that appeals to the fear of missing out (FOMO) in young adults."

Tips & gotchas

  • Ensure your audience research is thorough, as psychological triggers vary by demographic.
  • Avoid manipulative tactics; focus on ethical persuasion and value-driven messaging for long-term trust.